I use my blog to share technical knowledge and news about the group. We had 48 blog posts in 2017. A lot of them were on some use of org-mode and Emacs. I also introduced a new exporter for org-mode to make jupyter notebooks. I spent November exploring automatic differentiation and applications of it to engineering problems. Visits to the site continue to grow. Here is the growth over the past two years. The big spike in Oct 2017 is from this article on Hacker News about one of my posts!
I continue to think that technical blogging is a valuable way to communicate technical knowledge. It provides an easy way to practice writing, and with comments enabled to get feedback on your ideas. It has taken several years to develop a style for doing this effectively that is useful to me, and to others. I have integrated my blog into Twitter so that new posts are automatically tweeted, which helps publicize the new posts.
It has some limitations, e.g. it is not obvious how to cite them in ways that are compatible with the current bibliometric driven assessment tools used in promotion and tenure. Overall, I find it very complementary to formal publications though, and I wish more people did it.